About Rankotan

Search stopped being a list of links. It became an answer, and an answer names somebody.

For twenty years being found meant ranking. You published, you earned links, you climbed, and a customer picked you off a page of ten options. That page is disappearing. People now ask an assistant, get one answer with two or three businesses in it, and choose from those. There is no second page to scroll to.

Nobody has told small businesses this. They are still buying the old kind of visibility while the decision moves somewhere they cannot see. You cannot fix what you cannot measure, and until now there was no way for an ordinary business to find out what AI says about them.

Rankotan asks. We put the questions your customers actually ask to the assistants they actually use, record the answers word for word, and show you where you stand — including the questions you are missing from entirely, and the sources that decided it.

We publish how the score is built and we hand you the raw answers, so you never have to take a number on faith. If we cannot trace a recommendation to a real gap, we do not make it.

What we will not do

  • We do not invent competitors. Every business named in a report came back from a live query.
  • We do not sell a number you cannot check. The raw answers come with it.
  • We do not give advice we cannot trace to a citation gap. Generic keyword advice is worth nothing here.

So — why a monkey?

Because nothing on earth is faster to recognise. Drop a monkey into a logo, a feed, a loading screen, and nobody needs a caption to know what they're looking at. That is the whole product in one shape: being findable is not about being the best answer in the room, it is about being the one thing everyone already recognises on sight.

Ours carries a magnifying glass — the same one hiding in the wordmark's O — because the actual job here is looking. Rankotan looks at your business the way a real visitor would, and says plainly what it finds.

So it picked up the glass and went looking for yours.

Who is behind it

Ignacio Delgado

Ignacio Delgado

Co-founder

Twenty-seven years in performance marketing and eCommerce, across automotive, retail and finance. Physics in Madrid, then a computer science degree at Drexel and an Outstanding Senior Award in software engineering.

Founding roles at Internet Order LLC, which he scaled into the Top 100 Internet Retailer list. Digital strategy for a Top 7 US secured credit card at Public Savings Bank. Multi-million dollar marketing budgets at dealer groups doing $70M a month. Aroma360.com from $2M to $27M in retail revenue. About $1.34 billion in sales, added up.

Which is the point: this is not a dashboard built by people who have never had to make a phone ring. Every fix on your list is one somebody here has had to do for their own business first.

“From launching high-performing credit cards to growing $70M-a-month dealerships — I have always built systems that drive real results. This is the next evolution of that journey.”

Rankotan shares a roof with LisaHola — she answers your phone; this watches your front door.

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